Not that the headline gives it away, but today marks the 10-year anniversary of the DotCom bust. So who were my favorites and how much cash did they burn through?
Flooz.com – Pushed by Whoopi Goldberg, it was meant as an online currency to replace credit cards. The Loss? $35 Million (not counting late fees).
Boo.com – Online fashion at its finest. Too bad most people were still on dial-up and you could knit a sweater faster than your computer would show you one. The cost? A cool $165 Million.
MVP.com – Full of big name endorsements like Michael Jordan and Wayne Gretzky; nobody still has a clue what the heck there where suppose to be offering – not that it didn’t stop them from blowing through $65 million.
Go.com – Disney’s attempt to take on Yahoo. This Mickey Mouse operation lost about $790 Million.
Pets.com – The $82.5 Million Dollar Sock Puppet. Need I say more?
Kibu.com – Lasting a record 45 days, it targeted teenage girls forgetting the fact they didn’t really have any money. The $22 Million could have been used for a really great trip to the Mall.
Got any favorites of your own? The above ones are real, but feel free to make up your own (never let the truth get in the way of a good story).
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